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Turn fan passion into action

We can Authentically Connect you to Sports Audiences Internationally

We help global brands reach fans

Turn Sports Fans Into Customers

For decades Opta Data has helped rights holders, clubs, sponsors and marketing agencies engage sports audiences and deepen connections to the beautiful game. We understand what makes fans tick and have data for any kind of activation you could imagine.

Today’s sports fans are passionate, their understanding of the numbers behind their favourite players and team’s performance is high and is something they actively seek. The emergence of this new fan presents an exciting opportunity for brands to authentically entertain these audiences.

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Free Guide: How Opta Data Helps Brands Turn Football Into Magic

Featuring brands like EA Sports, Mastercard, Coca Cola, Bet 365 and more.

Find out how some of the world’s biggest brands use Opta data to turn football into magic and authentically connect with sports fans globally.

Download the Guide now

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Sports Content Experiences Which Drive Activations

The Only Globally Trusted Sports Data Brand

Opta’s brand is recognised and trusted across the globe. It is known as independent, consistent and accurate by coaches, players, journalists, broadcasters, brands and sports apps – and most importantly, by fans, in every corner of the earth.

As well as helping the best in sport create magic, we also create our own. Our global Social Media accounts are followed by millions of sports fans and the analysis and research we publish on The Opta Analyst, our own fan-facing site, is regularly cited across global sports media and broadcasters.

CHECK OUT THE OPTA ANALYST

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Are You Ready To Build Magic With Us?

Get in touch today to find out how we can work together to grow audiences, talk to them more, increase and open up revenue streams and achieve on-field success.

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