Deltatre’s Post

📺 CMG's 8K UHD broadcasting of Paris Olympics brings immersive audiovisual experience to audience 🏅 China Media Group's (CMG) broadcasting of the Paris 2024 Olympic Games, powered by advanced technologies including 8K ultra-high definition (UHD), is bringing an immersive audiovisual experience to viewers around the world. On Friday, the 8K public signals of the Games' track and field competitions were transmitted via CMG's 8K UHD broadcast vans, or the "Chinese red" broadcast vans, marking a milestone in the Chinese state broadcaster's technical development. It is also the first time for the vans to produce 8K public signals for the Summer Olympics. Read more here: https://buff.ly/3AmsTkP #8KA #8KUHDParis #OlympicBroadcastInnovation #Immersive8KViewing #NextGenOlympics #Paris2024In8K

The Summer Games has showcased the very best of athletic competition and we should herald the organisers for delivering one of the best multi-event multi-day international events yet. It will surely break records for audience viewing and social engagement but as compelling as the content is this would not be possible without some key technologies working on a wider scale than ever attempted. The backbone for the host production is IP with more signals than ever before processed in and transmitted from the Cloud. IP enabled significant remote contribution from Paris, seemingly without hitch, even though the source was the highest quality, most challenging UHD HDR. Although many of the sporting and broadcasting facilities are designed to be temporary, these Summer Games will leave a legacy as a model for live production going forward. The event proved that live production using IP and Cloud at scale can be bigger, faster, more data-rich, more personalized and more efficient than ever before. https://lnkd.in/ehFmUjTd #nimbra #remoteproduction #ipvideocontribution #netinsight #summergames #outsidebroadcast #cloudproduction 

TeraVolt and ZDF received the HbbTV Award from the HbbTV Association for the ZDFmediathek Zapping Player, winning in the "Best Technology Innovation in an HbbTV product or service" category. 🏆   The ZDF Zapping Player is revolutionizing TV experience. With options to choose between watching completely new content, playing the next video within a channel, or continuing to watch the current content, the ZDF Zapping Player offers a #personalized and engaging viewing #experience.   🔄 Combining the best of linear TV with the convenience of #HbbTV functionalities, it enhances the UX and addresses younger audiences through a dynamic content swipe experience. Key features are: ➡️ Content Swipe Experience: Discover new content in the ZDF Mediathek like on social media platforms. ➡️ Channel Overview: Easy access overlay displaying the current channel schedule. ➡️ Discovering New Content: Explore and discover further and new content on the big screen. ➡️ Easy Access via Main Menu: Seamlessly access the ZDF Zapping Player via the main menu.   Watch the showcase video for key features and read the article for more highlights. 🎥👇   📱 The Zapping Player is part of our "TV mobile FIRST" concept which is reshaping the future of TV, accompanying broadcasters during digital transformations, offering solutions to reach younger target groups in the long term.   ❓What are your thoughts on the future of TV experiences? Comment below! 👇  #ZappingPlayer #HbbTV #TVInnovation #EntertainmentTech #DigitalTransformation #MediaRevolution #TVMobileFIRST #ZDF

Caretta Research's Research Director, Ed Barton, spoke at Deltatre's Horizon event in Venice which brought together leaders from across the live sports landscape to consider the future of sports distribution and the business challenges it faces. A range of topics were discussed including: 🚀 The next generation of collaboration between sports leagues, streamers, broadcasters, and Pay TV can expand the entire market. 📺 The challenges and opportunities facing public service broadcasters in an increasingly competitive environment. 🤝 Whether consolidation is inevitable in the streaming wars, and what investors might consider a good deal. 🎯 Strategies for platforms and streaming services to become the central hub for entertainment, capturing our attention on an ongoing basis. 📱 How long-form content creators can adapt to the growing popularity of "snackable" content and compete effectively with video-sharing platforms and social media. Ed gave a presentation on the current state of lives sports and the challenges it faces - You can request the full presentation deck here ➡️ https://lnkd.in/evf9p8X7 #deltatrehorizon #sportsbroadcasting #paytv #streaming #broadcast

We joined forces with Virgin Media O2 to redefine gaming experiences at Comic Con 2023 🎮. Thanks to a dedicated 5G network slice, competitors playing an augmented reality esport in the UK were able to play in real-time with teams located in both the US and Korea! The 5G showcase saw the UK HADO game run on Virgin Media O2’s 5G standalone network, which enabled remote play and live broadcasting thanks to a network slice that offered guaranteed connectivity and capacity for teams to compete against each other in different global locations. With thousands of visitors at the event, the network slice enabled the HADO game to benefit from an isolated part of the public network with specific requirements on bandwidth, latency, and jitter – Ensuring a seamless gaming experience for competitors and also enabling the live broadcast of the games to thousands of viewers worldwide. Check out the full press release here to find out more info: https://lnkd.in/eZpEdG6e #Ericsson #VirginMediaO2 #HADO #ComicCon2023 #5GNetworkSlicing

🥇 Post-Paris mini-series! Episode 3 with Thierry Fautier I have asked few of people in my network with direct experience of the games these 3 questions for A guy with a scarf: 1. How was Paris 2024 compared to your expectations? What exceeded, what fell short. 2. The most innovative thing you saw (in any of venue, broadcast, digital, social). 3. What should be improved in LA? Here is what Thierry had to say: 🎉 Exceeding Expectations: Despite initial doubts, Paris 2024 was a resounding success, dispelling concerns about high prices and overcrowding. 🗼 Iconic Venues: The games uniquely integrated iconic Parisian landmarks, setting a high bar for future hosts. 📺 UHD Breakthrough: For the first time, UHD coverage was widespread: 100% UHD production (where possible) 70% DTT coverage in France Major ISPs offering 2160p60 HDR 🔍 Room for Improvement: Graphics support was limited compared to other major broadcasters Broadcast constraints highlighted the potential for OTT services 🎬 Innovative Viewing Experiences: Peacock (US) offered extensive coverage, custom alerts, and multiview options Warner Bros Discovery provided impressive thumbnails and navigation Looking ahead to LA 2028, Fautier anticipates: 🤖 Enhanced AI integration for personalized viewing 📊 Improved statistics and graphics 📱 Potential for companion mobile apps to complement TV viewing #Paris2024 #Olympics #Sportstech #Broadcasting #UHD

What drives the momentum toward widespread HDR production are high-profile events with a lot of viewership, and the Paris Summer Games will be no exception. Several world broadcasters plan to run a live HDR production at the event, leaning on recent advances like HDR-capable cameras and displays and newly standardized HDR production workflows. John Mailhot explains why these upcoming games won't disappoint when it comes to taking broadcast to the next level: https://lnkd.in/d3wDk-24 #HDR #HDRproduction

It's amazing to witness how rapidly AV Broadcast in the media and entertainment industry is evolving. 🚀 ISE 2025 now boasts a multitude of companies from this sector, demonstrating the latest breakthroughs – from HD and UHD for unmatched content quality to IP-based delivery systems ensuring accessibility on diverse devices. The presence of VR and AR technologies with Virtual Studios is undoubtedly enhancing audience engagement by offering immersive experiences. Moreover, the integration of cloud-based technologies and AI in production workflows is revolutionizing content creation, management, and delivery, improving efficiency and sparking innovation. You can see more of this at #ISE2025

Gen Z and Gen Alpha are growing up in a world where pixels and reality blend seamlessly. And their demand for more immersive experiences and features when it comes to viewing live sports exists now, not just in the future. @Deloitte report that 37% of Gen Z want control to stream different angles of sports broadcasts, with 31% from the athletes point of view. I only see that increasing in the future. Using existing sports tracking data and our new exar.live platform, we’re beginning to make this a reality for partners now. The era of Spatial Sports Entertainment is here. #sportstech #streaming #sportsbiz

At #PGAChamp, T-Mobile for Business used their #5G network and technologies to make the Championship a more thrilling, immersive fan experience. Example: They used a 5G private network to power 5G cameras for digital and TV broadcasts, enabling CBS Sports to capture more exciting angles and cinematic-quality shots of the action. Check out the article in Sports Business Journal: https://t-mo.co/3ULHNYg #TFBxPGA