Diesdas Digital

Had a lovely meeting today with Marc Biebusch from Diesdas Digital today and chatted about a lot of things. Diesdas Digital are hosting the Warm-Up of this years beyond tellerrand in Berlin again and I'd love to say thanks again with this. But I also remember a moment in our conversation where he said something about that people need to re-learn and understand again how important it is to go out, meet people in real or, in other words, attend events like meetups, conferences and alike. When we were talking about this, I remembered a moment after one of the stops with Storyblok on our "Stories on the Road" events in Brighton where afterwards someone approached me and said something that stuck with me: "Hey Marc, this was the first time after the pandemic that I attended and event again. Thanks for putting up this lovely event. It was great fun and I totally forgot about how great those events are." He said he "forgot" about it during the pandemic and had to understand and experience this again. Well, this is what we invite you to. Join us for the Warm-Up at Diesdas (even if you don't attend beyond tellerrand), join us for beyond tellerrand and grab a ticket or join the next "Stories on the Road" stops (for example next week in London and Frankfurt). Go out and reconnect to the community again, meet people you know, make new connections and learn from and inspire each other!

Today, I was invited by Diesdas Digital to join their “Lunch & Learn” series. ✦ I spoke on "States of Being", introducing ideas for moving beyond user-centricity and towards thinking in relationships. This is the first larger overhaul of my 2021 keynote "Anders über Menschen denken," and is now also available in English. As back then, I'm sharing the full (but slightly redacted) slide deck below. This presentation is very near and dear to my heart because it fully commits to reflecting on yourself as part of the strategic & design process. It also asks how our tools shape our thinking, and why we have so many tools for communication but so few for thought. Additionally, you'll catch a glimpse of some of my explorations utilizing Large Language Models as narrators/storytellers (not fact machines!) that I've been working on and off for the past 2 years. 💌 If you want the full presentation experience for your team (EN/DE) or even want to develop your own tools for thought, let's get in touch! 💌 ✦ ✦ ✦ ✦ ✦ Thanks to Sara Hesse for the ”Lunch & Learn“ invitation. ✦ There are also two additional shoutouts I'd like to give: one to Larissa Greth, with whom I initially explored the idea of needs- and motivation-based spectrums for audience segmentation back in 2017. ✦ Another one to Karin Bjerregaard Schlüter, who took some ideas from my 2021 presentation as a base for her own content ideation framework. (It is quite rewarding and humbling to see ideas evolve at the hands of others.)

Pages for #btconf Berlin 2024 launched. Early bird tickets from November 1st on. https://btco.nf/berlin2024