Today we’ve launched ‘Next Gen Influence’, our new report examining trends impacting the creator landscape, and what these mean for brands.✨ The report focuses on the five trends defining the creator landscape, as well as highlighting some breakthrough creators who represent the trends and are growing quickly across social. 📱🔥 Download the full report now: https://lnkd.in/eee_CsHf
About us
We are a global socially-led creative agency, with unrivaled social media expertise. With over 1,300 people in 19 offices around the world, we deliver a global perspective to our clients in a time when social media is shaping culture. We make ideas worth talking about. We understand social behaviours within online communities, cultures and subcultures, spanning the social and gaming landscape. We work with the world’s biggest brands, including adidas, Samsung, Netflix and Google, to reach the right people in a strategic, relevant and effective way. We Are Social is part of Plus Company.
- Website
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http://wearesocial.com
External link for We Are Social
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2008
- Specialties
- marketing, advertising, influencer marketing, advocacy programs, Production, Research & Insight, Cultural insights, Brand-building Strategy, Social Media, Creative, Paid Media, Distribution, Measurement, Branded content, Editorial Strategy, Sports Marketing, and Sports Sponsorship
Locations
Employees at We Are Social
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Francesca Fedrizzi
Operations Director, EU Area at We Are Social | University Speaker and Mentor
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Pete Lin
North Asia CEO at We Are Social
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Nathan McDonald
Co-Founder & Group CEO @ We Are Social | Agency Leadership, Social, Digital, Marketing Innovation
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Mobbie Nazir
Global Chief Strategy Officer at We Are Social
Updates
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#ThursdayThoughts Facebook remains the top social platform for news, but YouTube, Instagram, and TikTok all appear to be gaining momentum. For more data like this, check out our full Digital 2024 report - link in comments 🔗
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Yesterday Paul Greenwood and Nadja Vogel presented the first exclusive deep dive into our report 'Next Gen Influence' at DMEXCO - Digital Marketing Expo & Conference. Couldn't make it? Make sure to join our webinars next week with Paul Greenwood, Suzie Shaw, Mobbie Nazir and Gigi Ouf. Join us at 9am BST: https://lnkd.in/e-j3Xixy. Join us a 5pm BST: https://lnkd.in/ev7C-kAu
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🎙️ Kyle Bunch, U.S. SVP & Client Partner, recently joined Regan Robinson on the Future Fit™ podcast to discuss what it truly means to be future-ready. Don't miss this insightful conversation—listen to the full episode here: https://lnkd.in/e6AjCxCn
Chief Futurist, Fractional Business & Growth Strategist, Future Fit™ Podcast Host, Investor, Founder & 3x Startup Exec, fmr VICE Media & Edelman Digital, Chief Growth Officer & CMO (revenue growth 40% - 300%+)
“Future-readiness equals coming with that full perspective of where we are now, where we’ve been and where we’re going.” That’s Kyle Bunch’s (SVP and Client Partner at We Are Social) hot take on what it means to be future-ready in our recent conversation, where we also got a lot deeper into how the foundation of future-readiness lies in building your mental fitness and imagination muscles over time, the importance of having diverse and multi-dimensional perspectives of the past and present when strategizing what’s next, how companies jump on shiny new objects to their detriment (rather than focusing on what’s enduring), and the ways that fandom allows We Are Social to position their clients within the cultural zeitgeist while staying true to their brands. And that’s just the tip of the iceberg! Link to the full episode in the comments. And if you enjoyed it, leave a review and let us know what made the biggest impact! How are you integrating diverse and multi-dimensional perspectives to get future-ready? #future #innovation #strategy #leadership #newpodcast
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We Are Social reposted this
Join us at Advertising Week NYC next month! On October 9th at 10:30am on the Creativity Stage, Gigi Ouf, Red Fabbri, and Shan Rizwan will reveal how to unlock the power of co-creation. Don't miss it—see you there! 👀 https://lnkd.in/ey-6qsyD
🌟 Exciting News! 🌟 I’m thrilled to announce that I’ll be teaming up with some guys who inspire me in the space: Red Fabbri and Creator Shan Rizwan! 🚀 Join us Advertising Week in NYC on October 9th as we dive into the transformative power of co-creation. 🤝✨ Together, we’ll explore how collaboration can unlock new realms of creativity and drive impactful results in our industry. If you’re passionate about innovation and want to learn how to harness the magic of teamwork, this is a session you won’t want to miss! Let’s create something extraordinary together! 💡🔥 #AdvertisingWeek #awnyc #cocreation #influencermarketing #creatoreconomy Narrative We Are Social
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The flavour of this week is artificial intimacy. In this issue, we dive into the viral Reddit post of ChatGPT initiating conversations with users, Roblox’s new partnership with Shopify, and a new use case of chatbots as a gamification tactic within entertainment apps. Find out more in our bi-weekly hashtag #XYZSnippets, where we delve further into the big conversations in the space, key headlines, and notable brand activations. OpenAI Roblox Shopify
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Our latest report, Next Gen Influence, outlines the five trends that are defining the creator landscape. Check out a preview of one of the trends, Relatable Realism in our latest blog post: https://lnkd.in/ezpfDEnF Or get the lowdown here 👇
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Only 1 week to go! Join us next week on 24th September as we take a look into our latest report: ‘Next Gen Influence’. Join Paul Greenwood and Suzie Shaw at 9am BST here: https://lnkd.in/e-j3Xixy Join Mobbie Nazir and Gigi Ouf at 5pm BST here: https://lnkd.in/ev7C-kAu