20 Best Pop Culture Halloween Costumes Based on the Biggest Moments From 2024

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For some, Halloween costumes are a huge deal, as in buying them before fall has even begun and having multiple outfit changes during Halloweekend. For others, the spooky holiday looks like the same old witch, devil, angel, black cat, or whatever basic, low-effort idea they can scrape together in two hours. But regardless of which camp you fall into, you’ve got to stand out among the crowd this year, and one way to do that is by wearing a pop culture Halloween costume.

Deciding on a Halloween outfit that references a trendy or viral pop culture moment is no easy task. What really happened in the past year that blew up the internet, your social media feeds, and your group chats? It’s practically impossible to remember all of the buzziest moments by yourself, which is why I consulted the StyleCaster team to jog all of our memories for the sake of helping our dear readers rock the most relevant Halloween costumes this October.

While a bunch of different elements make up pop culture, we based our costume ideas on three main categories: film and television, music, and social media. Are you more of a film buff who could convince two other friends to dress up as Tashi, Art, and Patrick from Challengers? Or perhaps you’re a die-hard Swiftie who will without a doubt force their partner to be the Travis Kelce to your Taylor Swift—from the UK Eras Tour, of course. Or, maybe you’re a chronically online girlie who would love nothing more than to embody TikToker-model-home chef-mom-wife-toothpaste maker Nara Smith—obviously, with a rolling pin or baby doll in hand as props.

The StyleCaster team put our heads together to come up with the best pop culture Halloween costumes of 2024 so that you’re not just another basic Barbie or vampire in the crowd.