Alex Apatoff

Title: Executive Editor

Education: Northwestern University

Alex Apatoff has 15 years of experience working in journalism, with a focus on entertainment, pop culture and celebrity style.
She joined PEOPLE in 2010 as the Assistant Style Editor and spent nearly a decade on the style team before moving into the Lifestyle Director role across multiple verticals. She currently serves as the Executive Editor, Digital, helping to execute editorial across special projects, commerce, SEO and evergreen.
Prior to working at PEOPLE, she got her start at Us Weekly. Alex also interned at SELF, Cosmopolitan and the Associated Press.

Alex Apatoff has 15 years of experience working in journalism, with a focus on entertainment, pop culture and celebrity style. She currently serves as the Executive Editor, Digital, helping to execute editorial across special projects, commerce, SEO and evergreen, and serves as the editorial liaison between multiple departments including programming, audience, product, commerce and product marketing.

She joined PEOPLE in 2010 as the Assistant Style Editor, and spent nearly a decade on the style team, finally serving as Deputy Style Director before moving into the Lifestyle Director role to help expand PEOPLE's lifestyle, evergreen and search-friendly content. She still can be found writing "best dressed" galleries for all the major red carpet events, as that's her favorite type of content to create.

Prior to working at PEOPLE, she got her start as an editorial assistant at Us Weekly in 2008; she left as an assistant editor overseeing (among other things) the Fashion Police, Who Wore It Best and Loose Talk pages. Alex also interned at SELF, Cosmopolitan and the Associated Press.

Alex Apatoff graduated with a B.S. in Journalism from Northwestern University in Evanston, Ill.

PEOPLE, a Dotdash Meredith Brand, delivers the most trustworthy celebrity news and captivating human interest stories, connecting you to the pulse of American culture. Since our first issue hit stands in 1974, we have been striving to tell compelling stories about the people behind the issues, as opposed to just the issues themselves. We are your everyday escape, taking you inside the lives of intriguing stars, newsmakers, up-and-comers and ordinary people doing extraordinary things. We serve and delight you by providing ideas about beauty, food and style through the lens of the people influencing the trends. And we are a force for good by telling stories of hope, optimism and kindness that drive conversation and inspire action. Learn more about us and our editorial guidelines.

Experience

Education

About PEOPLE

Latest from Alex Apatoff